So I started to get freezes this week and just overall laggy play at all times.I noticed whenever I shut down the game process down that 3 instances of it are running.I am running Windows 7 64 bit.Normally I would be quite flattered to get 3 of something for the price of 1 but not in this case.So the bottom line is verify that that the game is truly shutting down before you start it up again.

also I would like to recommend everyone to have a ram cleaner....it works wonders...just run before and after gameplay

edit: BTW this is good to have to http://www.iobit.com/gamebooster.html

This is now being reported by multiple gamers and seems to have started after the last patch.Here we go again.

http://forum.ea.com/eaforum/posts/list/467431.page#4430861

Ive recently installed win7 64 bit and myself and alot of others are having the same problems just did a fresh install thinking it was something i did wrong and still have the same issues....Any more help on this subject would be nice..